As a creative blogger, I’ve always learned so much at blog conferences. But there were a few things that I felt were missing from the traditional conference experience. So I teamed up with Lauren to create an intimate blogger retreat aimed at defining the look of your brand and how to use that cohesive look to grow your presence. We held our first BlogRX Retreat in Palm Springs this August and think it’s the perfect way to grow your creative or blogging business. Here’s what went down.Designed to be intimate and casual, BlogRX Retreat was held at a private home in Palm Springs. The comfortable atmosphere allowed for us to gather and talk shop and promoted inspiration and relaxation. While Lauren and I both had presentations, we encouraged attendees to ask questions or share their own thoughts whenever they wanted to. Previously, Lauren and I have held inspiration focused weekends designed at relaxing and finding new energy to drive your content and business. This one was more focused on actionable steps to dial in what your branding story should be and tips and tricks for growing your presence online. Lauren and I collaborate on things often and I knew she would be an awesome partner to create BlogRX Retreat with me. I’ve watched her grow her Instagram account steadily over the last year, and totally kill it on her blog also. No doubt, the information she had to share was AMAZING and everyone, including me, learned concrete ways we can make improvements to our own visual brand look. Her styling ability is highly sought after and she shared her techniques with attendees so they could develop their own look to implement on their sites.
I’m a total nerd about back-end blog business stuff like SEO and keywords etc. Plus, as a busy mom, I like to find processes and streamline my work flow to make things easier yet still effective. Since we covered such different topics, our attendees had the chance to learn a variety of tips they could apply to their own blogs. We were also able to share two different ways to attack your business and help each attendee decide which pieces they could work in to their own busy working lives. Being a creative blogger retreat means that we could have some fun as well. We started off BlogRX Retreat with a quick breakfast and mimosas. Because, champagne. We set up an area for each student and tried to surprise them with little treats throughout the day. What’s a blogger retreat without a little bit of fun? Lauren and I believe that a retreat should not be all business, feel casual and not look. at all, like a traditional blog conference. Each guest left with tons of new knowledge, reminders of things they had forgotten about and an overall good time. You can check out the full schedule and a more detailed look at what was covered by heading to the BlogRX Retreat website. Keeping things intimate means there is more of a chance to get to know each other better. Building a tribe is essential for helping to grow your blog or creative business. It also creates a master mind style feeling that inspires learning even in the down times while hanging out in the pool. Considering that the BlogRX Retreat schedule covered a full day and part of a second, we wanted to keep everyone full and happy, even in between meals. We were beyond grateful to World Market who provided all our snacks and wine for the event. From the welcome mimosas, to the happy hour rose and all the wine in between, we were able to shop for our favorite brands right at our local World Market store. And their grocery area was the perfect place to find all our favorite snacks and treats.
The Pocky snack bar had everyone smiling. Next time you need to purchase snacks for a party, head right to World Market and recreate this snack set up for yourself! This is definitely something I will recreate for my kids soon. Palm Springs is the perfect place to host a blogger retreat. Not only is the weather hot (which I love!) and the landscape inspiring and cool (cactus everywhere!) but there are also tons of great restaurant options. I worked with Visit Palm Springs to help make the BlogRX Retreat memorable and delicious. They matched us with Kaiser Grille to host our blogger lunch during the retreat. I can’t say enough good things about their amazing food. These wraps and sandwiches were super tasty and they let us tailor the menu to our group and helped make sure we had gluten-free options as well. I spent a lot of time around this bowl of homemade potato chips…
Kaiser Grille also sent 5 different salads, all of which were crazy delicious. I am adding it to my list of favorite spots and will absolutely eat at their restaurant, on Palm Canyon, on my next trip to the Palm Springs. I totally ran my session like a boss with a glass of wine in my hand. That’s how BlogRX Retreat rolls. And all of it was captured by our favorite photographer, Tammy. We love to work with her and loved chatting about her other creative business, Letters to You. She was also on hand to take head shots for anyone who needed them. We wrapped up day 1 with dinner and drinks out on the town. Visit Palm Springs helped us set up a hosted dinner at local favorite, Rio Azul. We started off with delicious margaritas and followed those up with an amazing dinner full of sweet corn tamales, tacos, homemade churros and so much more! I can’t wait to go back and check out their Drag Brunch!After dinner we headed over to Trio for a night-cap. Trio isn’t just a bar. They have fabulous food and a cool, easy-going atmosphere. We were able to wind down the night over one last drink and recap what happened at the blog retreat during the day. Thanks for setting us up with these great reservations, Visit Palm Springs! If you’re headed to Palm Springs head to their site to help plan your trip! It’s a great resource. To enhance the BlogRX Retreat experience, we offered one on one options for Day 2. This meant that Lauren and I could really spend time with the gals who wanted some extra focused help. And donuts. Because you can’t not have donuts.
Our one on one time allowed Lauren and I to provide specific suggestions and ideas on how to take your blog business to the next level. It also allowed us to dive a little deeper in to the results from our website critique where we provided ideas on how to improve not only the design, but user experience on the site as well.
Here’s what one attendee had to say about her experience at BlogRX Retreat: “Blog RX is the perfect balance between a girls weekend and a work conference. I had a blast in a casual environment while learning invaluable tools to pursue my craft.”
We sent each gal off with some special gifts. I want to say a HUGE THANK YOU to our gift bag sponsors!
Lauren and I had an amazing time putting this creative blog retreat together. We are currently discussing when to hold our next one. If you are interested in finding out more about the retreat, sign up for the BlogRX Retreat newsletter.
BlogRX Retreat received product or services from the following awesome companies:
Looking for more? Check out our other creative retreats:
Most images of BlogRX Retreat taken by Tammy of Dez and Tam Photography