Things to do on a Quick Trip to New York

Streets of New York // www.cupcakesandcutlery.comI love New York!  I was beyond excited that we got to stay in the city for #PuffDay14.  Tori and I discussed the trip before hand and we both knew that we wanted to pack in as much stuff as possible no matter how tired we were.  Mostly this meant we wanted to eat a lot.  I figured out that we had about 15 hours of awake time in the city that was all ours.  And I really think we did make the most of it.  There are a lot of things to do on a quick trip to New York and I’m sharing a few of my favorites. 

The St. Giles Tuscany Hotel in New York has super comfy rooms and beds // www.cupcakesandcutlery.comAlthough I didn’t have anything to do with choosing the hotel (this was set up by the PR company handling the Puff Pastry event) it was awesome!  I highly recommend the St. Giles Tuscany Hotel in the Murray Hill area.  The neighborhood was pretty quiet but still had tons of stuff to do.  It was a close walk to Grand Central Station and a short taxi ride to La Guardia airport that I flew in and out of.  The rooms were spacious and comfortable and way larger than I was expecting for a hotel in New York.  

Gorgeous bathroom at the St. Giles Tuscany Hotel in New York // www.cupcakesandcutlery.comAnd the bathrooms were GORG!  Mine was very large and it was so well designed.  It had Molton Brown amenities and excellent lighting. [Read more...]

Pepperidge Farm #PuffDay14

#puffday 14 at Pepperidge Farm Innovation Center in CT. // www.cupcakesandcutlery.comI mentioned a few weeks ago that I was in NY for a super quick trip.  But I wasn’t just in NY.  For one whole day I had the chance to go to Connecticut and visit the Pepperidge Farm Innovation Center for their #PuffDay14 event.  It was kind of the coolest thing ever.  For SO many reasons.  So how did I get invited, I bet you are wondering.  I totally won a contest!!! Tori (in the photo all the way to the right) of Thoughtfully Simple was already working with Pepperidge Farm on their Puff Pastry product.  She hosted a contest on her site and I got chosen to accompany her to their headquarters.  Fun, right!?  There were seven other gals invited so it was super intimate and we had a blast!  And it is such a small world.  That is Cheri, of Adventures in the Kitchen, standing next to me.  Turns out she lives 15 minutes from me and used to work with one of my best friends!

@hostesstori and I at Pepperidge Farm #PuffDay14 event //  www.cupcakesandcutlery.comWe got a tour of their massive facility and got to see their testing rooms, a small-ish factory where they test out new ideas for products, their employee cafe (yes – this is worth mentioning especially because you can order dinner to take home with you on your way out! Genius!) and so much more.  We got to hang out in their test kitchen area and met tons of Pepperidge Farm staff, from the culinary side, marketing, packaging, development, etc.  It was so neat to hear from all the different people and see the crazy amount of teamwork it takes to create and market each individual product.  This is a well oiled machine, folks.   [Read more...]

Branding and Social Media : Be True to Yourself

Beastie Boys quote found in the studio of Design Love Fest.  \\  www.cupcakesandcutlery.comThere is one big struggle that I have recognized over my blogging career.  Being true to myself.  You can get so caught up in the business side of things that you forget to let your personal style come through.  Or you are afraid that the readers that you have built up so far won’t like the real you.  So I found it SO fitting, when I first walked in to the shared space of Design Love Fest‘s studio in Los Angeles last weekend, and saw this quote on the wall.  Boom.  Right there in my face.  “Be true to yourself and you will never fall,” Beastie Boys.  I was there for Bri’s Social Media Class but I instantly knew it was going to be about more than that for me.  This is the first time I have seen Bri in person and she was charming and delightful.  She’s super funny and made learning about something as dry as social media enjoyable.  I can totally see why she has found big success with her other classes and workshops.  But Bri is the epitome of being true to who you are at all times, across all platforms.  And it is she who has really lead me down this path of self discovery.  Remember this post here where Bri came to me in a dream?  It’s like, how many times must she tell me to be myself?  I’m finding that is truly the way to discover what your brand is.  And branding and social media go hand in hand.

The @designlovefest studio is bright and gorgeous.  Duh.  \\  www.cupcakesandcutlery.comThis class came at a great time for me.  Last month I pretty much dropped most social media in favor of spending more time on my content.  And also because it can feel like a full-time job to make sure you are posting to every platform and see no real benefit.  Bri showed how often and where she posts to social media and it is totally manageable.  I don’t think I have to choose one or the other.  And while there was a lot of basic info, which was great since there was a wide variety of creative types in all stages of social media in the class, I also gained some new knowledge as well.  I also loved that even though the focus was on social media, it was also a lot about personal branding.  The crossover was very welcome and I came away with a new clarity.  I have a to-do list that I made for myself of things I want to clean up or edit.  I have an achievable social media plan, that demonstrates my brand.  And I have a renewed desire to put my whole self in to everything I do.

Donut Snob donuts and polka dots from the @designlovefest Social Media class.  \\  www.cupcakesandcutlery.comI feel like my content in the last few weeks is getting closer to my style.  My numbers have dropped a little.  It can’t be all about the numbers and I won’t let it become about the numbers again.  The day before this class I had met with a gal who is going to be helping me with a new logo and look.  I’m excited for what is ahead.  And I look forward to taking more classes from Bri.  She’s legit.  My branding and social media feels more real to me right now than ever before.

Seriously, if she rolls out a new series of Social Media classes you NEED to take it.  OH HEY, SHE DID!   This is not sponsored in any way.  Although she did share these radtastic Donut Snob donuts with us.  These are my opinions and just so you know, I can’t be bought with donuts.

 

 

 

On Location Shooting

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shooting fashion posts on location when you have kids mean you all take a field trip.As a blogger, sometimes you have to find the right place to shoot a post.  And sometimes that means that you have to drag your kids along on a little field trip.  But they usually find a way to keep themselves busy.  Like rolling around on the sidewalk.  And trying to stand in the street with you.  You can see the final shots from this impromptu neighborhood street shoot here.

And btw, are you following me on Google plus?

Spring Pinterest Party #SpringMakes

#springmakes Pinterest Party! You guys!  I’m hosting a Pinterest party tonight with some fab ladies.  You won’t want to miss it.  We are talking all things spring! There are a few prizes up for grabs and a whole heck of a lot of fun inspiration.  I’ve been addicted to Pinterest lately!  So come play with me!  6 – 7 pm Pacific Time!  Feel free to pin away!  Just make sure to use the #SpringMakes hashtag.  Read all the details over on Melissa Creates!  She also has links to all the co-hosts pages so you can check them out!  I hope to see you on Pinterest tonight!  Big ups to Melissa for putting this all together!  She’s the best.